Another day and another rock ‘n’ roll icon. Today again, I’m going to mention one I have talked about before. Check out my past post here on Gene Simmons.
He still gets a spot in my Rock Icons list and let me tell you why: it seems that Gene has been the marketing mind behind KISS, the reason they have rights to everything with the KISS name from condoms to caskets. That is the reason he gets to be on my list of American Rock Icons.
I was also trying to find the exact number of platinum records that KISS holds. I believe it’s actually one or two more than the Beatles. Now when I mention that to people, I then ask them how many Beatles songs they can name in under 10 seconds.
I know right now you’re going through as many as you can; you’ve probably pulled out your watch to time yourself to see.
Now use the next 10 seconds to name as many KISS songs that you can. People will remember all those Beatles songs, and those songs have been around longer while there are not that many KISS songs that everyone knows. You see, it was the marketing genius that got them to that level.
So now how many of you tell me you do not have a top-selling product? Well, you just have to get some great marketing to go behind it. I suggest that you first review your product to make sure it’s really good; then come up with a great way to market yourself.
I know all of you are going to ask me, “What big idea could you come up with to market my product?” Glad you asked.
If you ever wanted to learn the secrets to marketing like a RockStar, guess what. This next month is your chance to learn about that very thing. If you want to learn to market in a way to become an icon like Gene Simmons, then you need to attend this event: Craig Duswalt’s RockStar Marketing Boot Camp.
So, are you ready to be a RockStar? Do you want to see your name on my Icon list? Then take the action and I’ll see you at soon.
I’m Tim Gillette, the Rocker Life Coach. It’s time to live your dream to love what you do and those you share life with. Learning and growing are needed to become the RockStar in your world.
UPDATE: Have you checked out the recent book from Gene? Me, Inc.: Build an Army of One, Unleash Your Inner Rock God, Win in Life and Business