Reality Killed the Video Star

Reality Killed the Video Star

mtv-logoWhen it comes to TV in our house, Gwynne says the TV is mine to watch, except while I’m on the road and she happens to be home. She then watches sports and those shows she enjoys. She rarely watches movies, which is what I watch mostly.

So Sunday I strayed from the movie channels to watch the end of the Patriots and Ravens game. After the game was over I started going through channels one by one to see what is even on TV anymore.

I have to admit one of my other favorite things to watch was always the music video channel. I remember Pop-up Video and Classic Rock on the VH1 channels. I recall back to my high school days when MTV was just starting. That first video they played changed the way we listened to music back then. Remember it? “Video Killed the Radio Star.”

Well times have changed again, now those channels have reality shows and political shows. The truth is, over the past 20 years the information we are able to view on the TV has changed and changed drastically – from the way we get news to the way we view a sports game.

But we are talking about changes this week, changes that are going to take place and how we need to learn to use the. A few weeks ago I was on the Life Coach Media Radio Show with Jeff Wasserman. We discussed what changes were coming to the internet and other social media.

Changes are right here. You are reading one of those changes; blogs are the way people are reading to get information. Updates to life are coming from Facebook and Twitter. I recall the day I heard that Steve Jobs had died; it was on a Facebook post I read on my iPhone.

The world is changing and the ways we are going to communicate are all new. The old-fashioned media where news anchors give you their opinion of the news is passing. And it will not be reported in small 140 characters on twitter. It will be “tell me the facts and leave out the opinions.” Then we will take our opinions to places like a blog, Facebook, YouTube videos, a video blog.

In 2012 I expanded the ways I do things, with close to 70 videos on my YouTube channel and close to 20 radio shows I have recorded. I had to accept change to get my message out.  Now I must place a challenge in your hands: what are you going to do to change the world for the better with these same places to put your voice out?

When I start working with them, many people say they do not want to get involved with these new media outlets. I tell them this is the change that we now use to build your business, take your message out and get heard.  Are you ready to accept the changes?

RockStar  Tim Gillette I’m Tim Gillette, the Rocker Life Coach. It’s time to live your dream, to love what you do and those you share this world with. Are you ready to change and make 2013 rock?

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